India’s Premium Spirits Market is Transforming Consumer...

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2026-05-26 09:46:24 - Translate

India’s Premium Spirits Market is Transforming Consumer Preferences

India’s alcohol industry has experienced a major transformation over the last few years as consumers continue moving towards premium and luxury drinking experiences. Earlier, affordability and availability were considered the most important factors while purchasing alcohol, but modern consumers now focus more on flavour quality, smoothness, craftsmanship, and premium presentation. Urban...

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