Why Premium Alcohol Consumption is Rising in Urban India

a ajouté un blog Drinks

2026-05-25 06:21:57 - Traduire

India’s alcohol industry is witnessing major growth in the premium spirits segment as consumers continue moving towards refined and sophisticated drinking experiences. Earlier, affordability was considered the biggest factor while purchasing alcohol, but modern consumers now focus more on flavour quality, smoothness, and premium presentation. The growth of urban nightlife culture, luxury...

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